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Technology in use

Which technology does the website use, from the CMS and hosting to analytics tools, and are parts of it old?

What we check

From typical traces in the code, in the responses of the server and in the DNS records we recognise which technology the website uses:

Category Examples
CMS or builder WordPress, TYPO3, Joomla, Wix, Jimdo, Squarespace, Webflow
Page builder Elementor, Divi, WPBakery
Shop system WooCommerce, Shopify, Shopware
Hosting and CDN Hostpoint, Infomaniak, Cloudflare
Email Microsoft 365, Google Workspace
Analytics and tag manager Google Analytics, Matomo, Google Tag Manager
Consent tool Cookiebot, Usercentrics, Borlabs

In the footer area we also look for a note on who built the website.

Hints on age are components that appeared several years ago, such as an old jQuery or Bootstrap version, a doctype from the time before HTML5 or a copyright notice that has not been updated for years. If we find such things, we give a note.

The detection relies on the open detection rules of the webappanalyzer project. This check does not feed into the score.

Why it matters

The technology determines how the other points in the report can be fixed. A meta description is set differently in WordPress than in Wix, a redirect differently at Hostpoint than at Cloudflare. With this overview the matching instructions in the articles are quicker to find.

It also helps with putting things in context:

  • Who looks after what? Hosting, email, website and analytics are often with different providers. The list shows who is responsible for which topic.
  • How old is the website? Many old components suggest that the technical basis has not been renewed for some time. Outdated components often no longer receive security updates.
  • What else is running along? Sometimes analytics tools or services turn up that nobody knew about any more, for example from an earlier campaign.

How to fix it

There is nothing to fix. Use the list like this:

  1. As an overview for conversations with the agency or hosting provider, for example when a modernisation is planned.
  2. For tidying up: remove services that are no longer needed. This makes the page faster and simplifies the privacy policy.
  3. For hints on age: have the components named updated. With very many old parts a relaunch is often more economical than many individual repairs.
  4. On the copyright notice: a "© 2017" in the footer looks as if the website has been abandoned. Many CMS can insert the current year automatically.

How to check it yourself

The browser extension "Wappalyzer" shows the technology detected for every website you visit. It is based on similar detection rules.

Frequently asked questions

Why is the CMS missing from the list?

Well-maintained websites often reveal little about their technology, for example because version details are hidden. From a security point of view this is even desirable. The detection is therefore never complete.

Does this check count in the score?

No. It is an overview that helps to put the other results in context and to find the right instructions.

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